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Case Studies

O2

This short video discusses how 02 uses Chordiant Cx solutions to make the most relevant and profitable offers to their customers via their inbound service channel. Chordiant Cx helps 02's customer care representatives better understand customer needs, improve service levels and increase the average revenue per user, deepening the relationship as well as customer profitability.
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Barclays Asset Financial

Chordiant has helped Barclays Asset Finance fundamentally change the way the company does business with its customers. Now more proactive, quicker and professional, Barclay's increased sales volume by 18% and market share by 10% all while significantly reducing customer-facing staff.
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CIBC Card Products

Chordiant has helped CIBC automate and streamline its marketing. The company has eliminated the costs associated with outsourcing data processing, list management and database management for considerable cost savings. CIBC estimates that it has saved several million dollars thanks to the orchestrated business process and expects an ROI of 10-15 percent per campaign.
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DAK

Learn how Chordiant and IBM have helped Germany's leading health insurance company, DAK, streamline their customer-facing processes. Using Chordiant Foundation to build a role-based desktop, DAK now has a single, unified desktop for managing customer interactions. Representatives no longer need to learn multiple applications or switch between them when helping a customer. Day-to-day tasks are now simpler and more information rich with automated process control that guides the representative through each interaction.
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ING Poland

Driven by Chordiant Cx software, ING Poland has met a strategic goal to increase branch sales of credit products. The effectiveness of outbound marketing in the call center has increased by 180 percent, and productivity has boomed with call center staff handling 400 percent more customer interactions. ING won Gazeta Bankowa magazine's award for Poland's most innovative Front End Project of 2007. ING received the award for their success in unifying the desktop environment for their network of branch and customer service representatives, enabling them to tailor offers and change marketing approaches 'on the fly' to best address each customer's unique needs.
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Orange

Chordiant has helped telecommunications giant Orange lower retention costs and retain more customers, all while average call handling times have held steady and even going down in some instances. Orange is now retaining an additional 4 percent of their most valuable customers each month, while reducing the subscriber retention cost. This has resulted in a £2 million increase in gross operating margin per month.
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Standard Life

Together with Standard's legacy systems and contact center data, Chordiant Marketing Director provides an up-to-date view of each customer to help the insurer plan direct mail campaigns. These capabilities have led to a leap in customer response to Standard's pension, investment, health care, life and mortgage business with response rates that are 35% ahead of target across the range.
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T-Mobile

Customer focus is central to T-Mobile Austria. Using Chordiant software to manage its marketing campaigns, T-Mobile has fine-tuned its service offerings. Automated processes have enabled the company to plan, design and implement campaigns far more quickly to respond swiftly to market trends.
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RBS

Chordiant marketing solutions have delivered real value to the Royal Bank of Scotland. The number of undeliverable pieces has plummeted, and the bank has achieved response rates of more than 10 percent and even as high as 25 percent. RBS takes full advantage of the software's ability to co-ordinate different campaigns to make sure campaigns are not overlapping and that they are appropriately timed based on customer response.
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